1. Controller

The controller responsible for data processing on this website is:

Lauren Marie Bertoni
Eugen-Rose-Platz 53b
Germany
Phone: +49 6751 4495952
Email: info@laurenmariebertoni.com

2. Data Collected and Purposes of Processing

We process personal data only within the framework of legal provisions. Processing is carried out for the following purposes:

• Provision and technical administration of this website.
• Responding to your inquiries via contact forms or email.
• Analysis of website usage to improve our offerings (see Cookies).
• Sending information on personal branding and creative expression, provided you have given your consent.

The following categories of data may be processed: Contact data (name, email address), communication content, usage data (IP address, browser type, access times), and meta/communication data.

3. Legal Bases for Processing

The processing of your data is based on the following legal grounds:

• Your consent (Art. 6 (1) (a) GDPR), e.g., for the newsletter.
• For the performance of a contract or pre-contractual measures (Art. 6 (1) (b) GDPR).
• For the purposes of our legitimate interests (Art. 6 (1) (f) GDPR), such as the secure and user-friendly provision of our website.

4. Cookies and Tracking Technologies

This website uses cookies. Cookies are small text files stored on your device.

4.1 Necessary Cookies

Necessary cookies are essential for the operation of the website. They serve, for example, security and basic functionality. These cookies are set based on our legitimate interest.

4.2 Analytics Cookies

With your consent, we may use analytics cookies to understand the use of our website and improve our content and communication about personal branding. The data is pseudonymized.

You can revoke your consent at any time or adjust the cookie settings in your browser.

5. Data Disclosure to Third Parties

Your personal data is only disclosed to third parties if this is legally permitted:

• To service providers (e.g., hosting providers) who act on our behalf and according to our instructions (data processors).
• If we are legally obligated to do so (e.g., to law enforcement authorities).
• With your explicit consent.

Data transfer to third countries outside the EU/EEA only takes place within the framework of an adequacy decision or with appropriate safeguards.

6. Storage Duration

We store your personal data only as long as necessary for the respective processing purposes or as long as statutory retention obligations (e.g., commercial or tax law) exist. After the purpose ceases to apply, the data is deleted or anonymized.

7. Your Rights

You have the following rights regarding your data:

• Right of access: You can request information about the data stored concerning you.
• Right to rectification: You can request the correction of inaccurate data.
• Right to erasure: You can request the deletion of your data under certain conditions.
• Right to restriction of processing: You can request the restriction of the processing of your data.
• Right to object: You can object to the processing of your data for reasons arising from your particular situation.
• Right to data portability: You have the right to receive data you have provided to us in a structured, commonly used, and machine-readable format.
• Right to withdraw consent: You can withdraw any consent given at any time with effect for the future.

To exercise your rights, please contact us using the contact details provided above. You also have the right to lodge a complaint with a supervisory authority for data protection.

8. Contact for Data Protection Inquiries

For all questions and inquiries regarding data protection and to exercise your rights, please contact us at:

Email: info@laurenmariebertoni.com
Postal address: Eugen-Rose-Platz 53b

9. Currency of the Privacy Policy

This privacy policy was last updated on March 15, 2024. We reserve the right to adapt this statement to reflect changes in the legal framework or changes to our services and data processing.